Rublev launched his semi-eponymous clothing brand in 2023, designing and creating his own on- and off-court wardrobe after departing Nike. Last summer, K-Swiss signed Rublev to a multiyear apparel and shoes deal that includes the development of new Hypercourt Pinnacle shoes and an upcoming collaboration between Rublo and the American sportswear label.
Read More: Andrey Rublev leads “reborn” K-Swiss back into its tennis era: “It’s only a win for me”
“For a long time I wanted to do something on my own, that’s only mine,” Rublev told Baseline at the 2024 US Open. “And I did it and it started to go really well, and then the offer came from K-Swiss which only benefits me…
“I’m still choosing my clothes, so that’s the good part,” he added. “And also I can still send ideas to my own designers and they will make it for me.
“Of course, the tennis stuff will be now with K-Swiss. But other (off-court) stuff is staying the same…”
