In 2024, Sabalenka won both hard-court majors and finished as year-end No. 1 for the first time en route to earning WTA Player of the Year honors. Her production on the court netted nearly $10 million in prize money.
She ranked fifth in Forbes’ annual list of the highest-paid female athletes updated in December, though trailed the likes of Coco Gauff, Iga Swiatek, Zheng Qinwen, Venus Williams, Emma Raducanu and Osaka when it came to breaking down her estimated earnings from sponsorships. Each of these peers are represented by IMG except for Gauff, a Team8 client.
“She is a multi-faceted icon with limitless potential,” said Stuart Diguid, Osaka’s long-time agent who launched EVOLVE with the Japanese superstar after departing IMG himself. “With a largely untapped commercial portfolio, the possibilities for Aryna’s career are endless.”
