Meanwhile, the WTA’s No. 1 Iga Swiatek and the ATP’s No. 1 Jannik Sinner have landed inside the Top 50 on SportsPro’s list for the first time. Hovering at No. 50 and No. 47, respectively, it’s a contrast between on-court dominance and marketability potential.
Perhaps a more worrying trend: There are no tennis players inside the Top 10 for the second year in a row, and for just the third time since SportsPro launched its comprehensive assessment of athlete marketability back in 2010.
Read More: Carlos Alcaraz, Novak Djokovic top Forbes highest-paid tennis players list
Described as “a who’s who of ones to watch, both on and off the field of play” the annual ranking includes household names and standout rising stars with partnerships potential.
American gymnast Simone Biles was named the most marketable athlete of the year, having also topped the list back in 2021. Brazilian soccer star Vinicius Junior and basketball veteran LeBron James rounded out the Top 3, while Formula 1 legend Lewis Hamilton (No. 11) was featured inside the Top 50 for the 14th time—more than any other athlete.
Click here for the full SportsPro 50 Most Marketable list, and check out below to see which tennis players made the cut:
- No. 13: Coco Gauff (USA)
- No. 18: Novak Djokovic (SRB)
- No. 29: Carlos Alcaraz (ESP)
- No. 34: Rafael Nadal (ESP)
- No. 38: Aryna Sabalenka (BLR)
- No. 47: Jannik Sinner (ITA)
- No. 48: Naomi Osaka (JPN)
- No. 50: Iga Swiatek (POL)
